I was reading Dave Hornik’s latest post over at VentureBlog and stopped at this sentence: “To P&G, Twitter is a great broadcast medium — it is best for one to many communications that are short bursts of timely information.” I’ve heard others call Twitter an “information network, not a social network” and gather that Twitter itself likes the former term. …
Don’t confuse crossing the chasm with product-market fit
Andrew Chen tweeted a link this morning to a post called “Twitter used to be a crappy idea – 3 lessons learned“. I agree with many of Henrik’s core messages, such as staying lean and building products you love, but I got stuck on two sentences. They both tie back to the title of this post: don’t confuse crossing the …
The banality of Twitter
140 characters only go so far. Nabeel and Batman reminded me of that this morning. I particularly notice this when people share startup lessons. Let’s be honest, a lot of “startup lessons” being shared are common sense and known to anyone with any experience (that is true with this blog too, don’t get me wrong). However, that doesn’t mean that …
Links & Attention
There have been a lot of posts around lately about whether blogging is dead, because short form is the new shiny. Of course, new media types never kill off old media types (or at least not quickly), but the topic is really moot because long form and short form are apples and oranges — two different value propositions. One thing …
MJ spikes Nielsen’s buzz chart
Nielsen’s Buzz tracking research just posted this chart, and went on to write: Nearly 15% of all online discussions about Jackson referenced either a broadcast or social network. CNN which teamed up with Facebook on streaming coverage was named in 5% of all online conversations. Also on the TV network side, BET came in 2nd with 1.9%, ABC with 1.7%, …
Music Marketing; Amanda Palmer w Twitter
Modern Music Marketing “The most important thing that an artist can do is to tour, absolutely. Touring provides the spark that all the other marketing segments need to work off of.” An interesting quote from Mike King, of the Berklee College of Music, in a video interview on modern music marketing. (via Hypebot) Amanda Palmer & Twitter There have also …