Excuses, Excuses, Excuses (on customer development)

For our last Lean Ignite here in New York, I decided to have a little fun and rant about all the excuses I hear from teams as to why they are *not* doing customer development. Below is the 5-minute video for those who are interested (link). And yes, now I finally understand why people tell me I sound like Jerry Seinfeld…

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