Category UI/UX

Meetup’s Qualitative Research with “Jobs To Be Done”

Last thursday, I popped over to Meetup’s HQ to talk to Anna Howell and Brenna Lynch, two researchers on their team. They have been using the “Jobs To Be Done” framework, from Clayton Christensen, to organize their qualitative research. Currently, they are studying two critical moments in their customers’ lives: “first joining meetup.com” and “creating… Continue reading

Even the experts didn’t feel like experts

“I knew I was never going to be an expert—even the experts were always making clear that they didn’t feel that they were experts—and so I simply had no choice but to try and make that a strength.” That is Rivka Galchen, who wrote about quantum computing for the New Yorker and is quoted in this… Continue reading

11 Customer Development Anti-Patterns

Update: check out my book on customer development Talking to Humans   Steve Blank always liked to say, “In a startup, no facts exist inside the building, only opinions.” The lean startup movement encourages that you get out of the building with a mixture of experiments and qualitative research. Doing qualitative work gives you several… Continue reading

Group sketching, yes! Groupthink, no!

I am a big believer in the necessity of sketching for good product design and product-team interaction. So, I was nodding my head vehemently when it came to Joshua Porter’s latest post, “The importance of sketching in product design“. Group sketching allows a team to get on the same page very quickly. In addition to… Continue reading

Book review: Lean UX

The Lean UX book arrived on my iPad last night, and I’ve just finished reading it cover to cover. I thought it was great. That judgement is not actually because I work with the authors Jeff Gothelf and Josh Seiden. I find most business books to be pretty banal, and I promise you that I would… Continue reading

What is a Product Designer?

Ross Popoff-Walker asked me on Twitter, “What do you feel is the key difference between a UX Designer and a Product Designer?”. The answer, of course, depends on whom you ask. I use a very expansive definition of the word “design”. Pretty much everything is a design decision. UX, like “product management”, is loosely defined… Continue reading

Wufoo’s customer support insight

From one of LukeW’s Warm Gun summaries. It was too long to tweet but I wanted to record it as an interesting insight: “Wufoo asked peo­ple about their emo­tion­al state when fill­ing in a cus­tomer sup­port request. This result­ed in less emo­tion­al lan­guage and clear­er descrip­tions of issues in cus­tomer sup­port tick­ets.” – original post

Improving the mobile failure rate

Like much of the tech community, I find mobile incredibly exciting. It brings new use cases and design/tech/marketing challenges galore. But you have to raise your eyebrows at the sheer number of new apps being created right now that only collect dust. There are plenty of startups with dead-end ideas, and that comes with the… Continue reading

Increase Collaboration Through Sketching

“treat nature by means of the cylinder, the sphere, the cone…” – Paul Cezanne, 1904 Effective Agile UX turns product design into a collaborative, cross-functional process. A great way to do this is to pull non-designers into a fast-paced, fun sketching workshop (I’ll post more notes from the Agile UX conference on this soon). One… Continue reading